Work History

Content Marketing Strategist at M&S Consulting

2024 - Present

• I spearhead the development and execution of innovative content strategies to elevate our client’s digital presence across multiple platforms. 

• Crafting impactful content that resonates with diverse audiences, overseeing the strategic deployment of marketing initiatives, and ensuring cohesive brand messaging. 

• Leveraging analytics and storytelling to refine strategies and drive optimal engagement, while staying at the forefront of industry trends to deliver cutting-edge solutions.

Communications Director at The Forgotten Initiative

2023 - 2024

• Responsible for overseeing all strategic creative communication initiatives for the ministry, working to expand our reach to diverse audiences and engage them in our mission.

• Collaborates closely with other department directors to help support and enable organization success in donor development and ministry effectiveness.

• Builds and executes communication campaigns to segmented audience groups across social media, email, YouTube, podcast, and web.

• Manages and leads a team of direct reports and freelance contractors, ensuring clear communication and a high standard of execution.

Creative Content Production at The Forgotten Initiative

2021 - 2023

• Collaborates within a team to develop and produce content marketing media, ensuring brand messaging and content consistency.

• Contributes to establishing and implementing an annual comprehensive communications and engagement plan, compiling data for reports, and working toward TFI ministry leader recruitment efforts.

• Pushed the standard of excellence forward for all media, including video production, podcasts, graphic design, and in-person events.

Communications Director at Collegiate Church Network

2023 - Present

• Oversees the production, implementation, and ongoing management of Collegiate media properties, playing a pivotal role in positioning the organization as a trusted voice within our target audience.

• Develops new aspirational audience profiles and define specific calls to action for each identified audience, leading to increased engagement and growth, internally and externally.

• Works closely with the Executive Director and other director-level leaders to develop a holistic vision and strategy to enhance our digital presence.

Creative Direction at Cornerstone Church

2020 - Present

• Creates video, web, social, and graphic content, consistently delivering high-quality materials aligned with the organization’s brand and message.

• Plays a pivotal role in audience engagement, expanding the church’s reach through various digital platforms.

• Collaborates with internal teams to ensure effective resourcing and coordination of media projects.

• Manages a team of volunteers, provides constructive feedback of work, teaches new skills, and maintains a high standard of excellence.

Management and Production at Bright Trip

2019 - 2021

• Led a team of editors and video production professionals, overseeing the successful completion of projects and ensuring high-quality content.

• Helped develop social strategy, growing social following by 10k over the course of a year and driving product traffic generating $15k in revenue within the first year of startup.

• Managed budgets, timelines, and resources, optimizing productivity and meeting project goals.

• Fostered a collaborative work environment, promoting teamwork and creativity.